Summary: Bulk SMS is leading the communication area in all industry verticals and it’s highly adopted in the travel domain too. It is considered as the most dynamic form of smart communication that allows sharing messages with the prospects and the existing customers quickly and affordably. The post explains the benefits of bulk SMS for travel industry along with future perspectives.

Travel Industry is undoubtedly among the most dynamic industries and one cannot afford delays in terms of communication, updates, etc. if you are associated with the travel industry, you must be familiar with the fact that a single delay in customer interaction can lead to huge losses- both to reputation and revenue.

The article explains the benefits of SMS marketing for travel domain that include:

• Reduce customer frustration levels
• Keep your customers informed with travel products
• Send booking confirmations and billing amounts
• Send alerts, notifications, updates easily, timelys

From the customer’s perspective, planning a holiday involves long-term planning as it’s an event for which they have waited for from months. They have worked harder on every single detail of their itinerary for making it convenient, comfortable, and as much shorter as possible. However, many small things have the potential to jeopardize the entire planning remotely.

Delayed flights, change in flight schedule, hotel check-in and check-out schedule, inconsistent communication with the travel agent, etc. are some of the factors that can break your holiday. What if travel agents can share the message regarding the changed flight schedule or itinerary updates with the customers in a timely manner.

Reduce Customer Frustration with Bulk SMS Service

Having an organized communication channel can at least inform customers about any updates and changes to their travel routine. It may not help to save the emotional reaction, but it would certainly prevent customer frustration that comes with ‘zero’ information.

Almost every online travel agency and tour operator use bulk SMS as their primary communication medium with the customers. They not only use it to promote their product but to keep them informed with the travel updates. If you are a newbie in the travel and tourism sector, you must use bulk SMS service as it goes well with startup budget limitations. It is cost-effective and you are not required to spend hugely on marketing and promotions of your new business.

Keep Your Customers Informed with Travel Packages/ Products

When a new travel product such as a pocket-friendly holiday package, discounted travel deals, hotel accommodation offers, etc. are introduced, it is vital to reach your prospects as early as possible before your competitors do.

Bulk SMS messages enable you to reach potential buyers and spread the word about the new travel deals and discounts. You can use bulk SMS software or SMS API to interact with your customers and keep them informed about every single travel update.

Not technically sound? No problem. You can still use the software to send promotional and marketing messages to the existing and new customers. The software comes with a self-descriptive functional process which is easy to understand and you will learn to run the tool in few clicks.

Send Booking Confirmations & Share Billing Amount with Customer

Bulk SMS is a great way to share messages with thousands of customers simultaneously or with one single client just instantly. You are not required to call your customers and inform them about flight booking confirmations and other updates.

As soon as a travel booking is made, send your customer flight booking confirmation and billing receipt. Bulk SMS is unquestionably the easiest, affordable, and the quickest form of communication that allows keeping the customers informed.

Not only are you able to share booking updates, but you can send additional information to the clients regarding the shopping areas, sight-seeing information, eating outlets, etc. in the close proximity to keep your customers delighted. Have your own unique way to say you care!

Send Alerts, Notifications, Updates Easily, Timely with Bulk SMS

As stated earlier that travel is a dynamic industry and every single update matters. Either travel operators or the customers can’t ignore the importance to stay updated. One of the most prominent benefits of using bulk SMS service for travel operators is that they can share alerts and notifications with their customers just instantly.

The travel businesses can prepare their customers about any recent travel update through bulk SMS. No doubt, people are more active on their smartphones and they check messages every now and then more than the emails.

Since people open almost every single message they receive from the businesses, bulk SMS is the most powerful way to share information in a timely manner. Travel operators can share flight notifications in real-time with their customers.

What Else?

The benefits of bulk SMS service to the travel and tourism industry are countless. You will have to dig deeper to explore more. Not just, this marketing technique shares your message with your prospective buyers but builds a strong customer base too. It helps in delivering a sharp customer experience while improving customer satisfaction and retention rates.

Moreover, if you learn to use bulk SMS marketing strategy effectively, you will be able to reap more benefits. You can get more qualifying leads who are happy to buy your travel products and boost revenue. If an SMS campaign is established efficiently and proved to be successful, you will get more upsell and Cross-sell opportunities.

So, bulk SMS marketing brings huge benefits for travel agencies and travel agents. All you need to do is understand the power of building smart SMS campaigns and the capability to run it efficiently.